SPEECHES  AND  PRESENTATIONS:

• Demonstrating Value of Libraries and Information Professionals, January 23, 2003, Information Online (Sydney), 11th Exhibition and Conference. 
   
• Online Research for Competitive Intelligence, January 20, 2003, Sponsored by SCIP Australia and the Information Specialists Group of ALIA (The Australian Library and Information Association).
   
• Business Research Tactics, November 20, 2002, at the Websearch University, Marriott Las Colinas, Dallas, TX.  
   
• Get Ready Fast for New Business Presentations: How to Use the Internet and Fee Databases for Industry, Company and Competitors Intelligence Information, September 13, 2002, The Marketing Communications Agency Network (MCAN), New Orleans, LA.
   
• How to Write a Marketing Plan, May 2, 2002, a New Jersey State Library Event,  Old Bridge Public Library, Old Bridge, NJ. 
   
• Teaming Up For CI, Saturday, April 20, 2002, at the AIIP Annual Conference, Long Beach, CA. 
   
• Who Plays on the Information Team, Friday, April 19, 2002, at the Southern California Online Users Group Spring Workshop 2002 in conjunction with AIIP Annual Conference, Long Beach, CA. 
   
• Establishing and Building a Successful Information Business: From A to Z, Wednesday, April 17, 2002, at the AIIP Annual Conference, Long Beach, CA.
   
• Online Information for Sales & Marketing, December 5, 2000, Online Information 2000, London, UK
   
• Cost Effective Online Research, December 6, 2000, Online Information 2000,  London, UK
   
• Power Searching: Strategies for Success, December 7, 2000, Online Information 2000,  London, UK
   
• Gathering and Using Internet Intelligence, December 8, 2000, Online Information 2000,  London, UK
   
• Business Update Presentation, Tuesday, September 19, 2000 at Online World Conference, San Diego, CA.  To view the slides from this presentation, Click Here or if you would like a copy of the presentation emailed to you in PowerPoint, Click here amelia@marketingbase.com and make your request.
   
• The Internet: Going Beyond the Competitor's Web Site, Monday, August 24, 2000 at the Computer Analysis Group Annual Meeting: Presentation at Hewlett Packard.
   
• Presentation at Internet Librarian Conference, in San Diego, November 2000.  
   
• How You Can Take Advantage of Channel Conflict, April 30, 1999.   SCOUG (Southern California Online Users Group) Conference, The Price is Right: The Economics of Information Centers & Libraries In A Digital Age, Los Angeles, CA.
   
• Getting the Best from Web Search Engines, December 8, 1998, Online Information 98, 3-10 December 1998, Olympia Conference & Exhibition Centre, London, UK.

• Internet Power Searching: Find Pearls in a Zillion Grains of Sand --
  To view the slides from this presentation, Click Here.

• Finding Information on Private Companies Using Electronic Resources --
  To view the slides from this presentation, Click Here.

• Navigating the Web for Fun & Profit -- To view the slides from this presentation, Click Here.

• The Future of Information Professionals

• Traditional Online, Consumer Online, or the Internet

• Online Live with Expert Searchers

• The Information Economy

• Electronic Cottages

• The Use of Computer Research for Sales Planning

• Technology Transfer: A Business & Education Partnership

• How to Obtain Marketing Information from Secondary Literature

• Creating an Information Brokering Business

• Is Your Invention Marketable?

• The Effect and Implications of Electronic Information on the Library Market

Super Searchers on Wall Street:  Top Investment Professionals Share Their Online Research Secrets, August 2000

By Amelia Kassel
Edited by Reva Basch

  Order Information

RECENT PUBLICATIONS

• The Many Faces of EDGAR, Online, May/June 2005.

• Alternative Careers, Info Career Trends, March 2005, http://www.lisjobs.com/newsletter/archives/mar05akassel.htm

• Text Mining for Reputations: SCOUG Spring Workshop 2004, http://www.infotoday.com/searcher/jul04/kassel.shtml

• Perspectives on Change, AIIP Connections, Volume 18, Number 1, Spring 2004, Contact amelia@marketingbase.com for a copy.)

• FACTIVA.COM:  Comparison of Features and Benefits, SEARCHER, The Magazine for Database Professionals, March 2004.

• Euromonitor's GMID Has It All, SEARCHER, The Magazine for Database Professionals, February 2004, page 42.

• Client Management and Telephone Research by Amelia Kassel and Angela Kangiser, AIIP Connections, Volume 16, Number 3, Fall 2002.  (Contact amelia@marketingbase.com for a copy.)

• Value-Added Deliverables: Rungs on the Info Pros Ladder To Success, SEARCHER, the Magazine for Database Professionals, November/December 2002, Cover Story & page 42.  www.infotoday.com/searcher/nov02/kassel.htm

• Marketing: Realistic Tips for Planning and Implementation in Special Libraries, Information Outlook, November 2002. 

• Tales of a Searcher's Life:  A Comedy of Errors or a Test of Patience?  SEARCHER, the Magazine for Database Professionals, September 2002, pp. 48-52.

• Practical Tips to Help You Prove Your Value, MLS (Marketing Library Services), Volume 16, Number 4, May/June 2002.  www.infotoday.com/mls/may02/kassel.htm

• Market Share and Value Add, AIIP Connections, Volume 16, Number 1, Spring 2002, pp. 16-18.  (Contact me for a copy.)

• Power Searching: Strategies for Success, SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, April 2001.

• Guide to Internet Monitoring and Clipping: Strategies for Public Relations, Marketing, Reputation Management and Competitive Intelligence.   A White Paper for Professional Education by Amelia Kassel. http://www.cyberalert.com/whitepaper.html

• The Last Word on Web Monitoring And Clipping Services, SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, September 2000. http://www.infotoday.com/searcher/sep00/kassel.htm

• Web Monitoring and Clipping Services Round-Up, SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, July/August 2000.  http://www.infotoday.com/searcher/jul00/kassel.htm

• D&B's Million Dollar Directory on the Internet and Aggregator Alternatives.  SEARCHER, the Magazine for Database Professionals, Web Wise Ways column, June 2000.

• The Super Searchers on Wall Street:  Top Investment Professionals Share their Online Research Strategies.  June, 2000.  See http://www.supersearchers.com

• Computer Industry Market Information:  Tabular Market Data, Statistics, and Forecasts.  SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, May 2000.

• IPOs: Featuring IPO Express.  SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, April 2000.  

• Powerize:  If It's Free, It's for Me, But. .  SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, Vol. 8, No. 3, March 2000.  http://www.infotoday.com/searcher/mar00/kassel.htm

• Life Online in the New Millennium: Absent Friends?  SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, The Millennium Issue, Vol. 8, No. 1, January 2000.  http://www.infotoday.com/searcher/jan00/kassel.htm

• NTIS on the Web.  SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, Vol. 7, No. 8, September 1999.  http://www.infotoday.com/searcher/sep99/seab3.htm

• DISCLOSURE, the SEC, and LIVEDGAR: Some Musings and Elucidations.   SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, July/August 1999.

• How to Write a Marketing Plan, MLS (Marketing Library Services), June 1999.

• Industry and Market Research: A How to Guide with Key Resources and Tips.   SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, May 1999.

• Web Sites for Campaign Finance, Cyberskeptic Guide to Internet Research, May 1999.

• The Internet for Competitive Intelligence, Free Pint,
  http://www.freepint.co.uk, April 1, 1999.

• Internet Power Searching: Finding Pearls in a Zillion Grains of Sand, Information Outlook, Special Libraries Association. April 1999.

• The Future for InformationProfessionals: Back to the Future, Journal of Interlibary Loan, Document Delivery and Information Supply, The Hayworth Information Press, Vol. 10, No. 1, 1999: Information Delivery in the 21st Century:  Proceedings of the Fourth International Conference on Fee-Based Information Services in Libraries.

• OneSource Part II: The Tools to Use. SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, April 1999.

• OneSource Part I: The Ready-to-Use Information. SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, March 1999.

• LexisNexis brings you the Universe. SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column January 1999, Page 71-76.

• Vista Information Solutions.  SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, November 1998.

• Research Bank Web. SEARCHER, the Magazine for Database Professionals, Web Wise Ways Column, October 1998.

• Internet Research: Tools of the Trade.  Association of Business Support International, Inc., Newsletter, October 1998.

• Bartering:  Can It Work for Research Services?  Information Broker, Sept./Oct. 1998.

• Dialog Alternatives:  A Power Searcher's Checklist.  SEARCHER, The Magazine for Database Professionals, September 1998.

• Internet Access by Satellite:  How to Get It, How It Works. ONLINE. July 1998.

• How to Market Information Brokering Services Nationally & Globally.   Information Broker, May/June, 1998.

• Media Directories.  DATABASE, March/April 1998.

• Grow Your Business As a Subcontractor.  Information Broker, January/February 1998.

• Controlling Demands from Prospect and New Clients. Information Broker, September/October 1997.

• The Internet for Competitive Intelligence,  InfoAlert, January 1998.

• Here They Come!: Database Producers on the Web. SEARCHER, The Magazine for Database Professionals. July/August 1997.

• Government Contract Resources: Affordable & Now Easy to Get, SEARCHER, The Magazine for Database Professionals.  September 1996.

• Current News Services on Compuserve, Fast and Affordable, DATABASE MAGAZINE, February 1996.

• A Marketer's Guide for Navigating the Information Superhighway: Transforming Market Information to Market Knowledge, MARKETING NEWS, American Marketing Association, July 31, 1995.

• Researching Business Markets on Small Budgets and Short Time Lines. DATABASE, August 1995.

• National Online Conference: Paper:"Online Databases for Market Planning & Research;" Published in Proceedings of the Twelfth National Online Meeting, New York, May 7-9, 1991.

• National Online Conference: Paper: "Online Databases for Strategic Business Intelligence;" Published in Proceedings of the Tenth National Online Meeting, New York, May 9-11, 1989.